What is a VUCA world?
Volatile…
Uncertain…
Complex…
Ambiguous…
You are not alone if you feel overwhelmed by the speed and complexity of the modern world. Especially in the business and corporate world, change is exceedingly swift and sudden.
The strategies that work today are unlikely to work tomorrow.
To thrive in this VUCA world, you need to develop agility and focus on a growth that is sustainable in the long run.
Here are two strategies to help your business survive and thrive in a VUCA world:
Be Proactive With Change
Figure out where you are as an organization right now and plan proactively for the future. Decide what changes need to be made without compromising your core values.
This ability to shift when things are stable will keep you ahead of the competition.
Transformation is not easy, so you must develop perception to determine what could happen in the future. You will need to not only understand why your customers buy your product but also why they don’t buy your product.
Be True To Your Core
What is your business known for and what is your core business? If you are a pizza maker, spending money on marketing while ignoring the taste of your pizzas will result in a decline in sales.
However great your marketing strategy, your customers will leave if you stop delivering exceptional content. Don’t take your eyes off the ball during transitions.
Keep the core of your business strong. In other words, know what puts the bread on the table for your business and don’t compromise that aspect of your operations.
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