In the modern corporate world:
A company fails every 3 minutes.
96% of companies fail and fold within 10 years.
And 26,000 new brands and products are introduced every year.
What is driving or halting the growth or collapse of these companies?
Sales or the lack of it.
The cost of advertising and marketing hasn’t dropped as expected after the Google age. In fact, if it cost you around $100 to get in front of your target audience 15 years ago, it will cost you around $300 today.
The competition is fierce. So, how do you stand out in such an overcrowded environment?
Master your sales process.
Make Sales A Priority Over Everything Else
What are some simple steps to make sure your selling strategies are matching the market’s demands?
- Grab attention with your product. They say the average attention span of a customer is 7 seconds. You need to hone your marketing material to grab attention in that short time span.
- Be comprehensive in your research. Is your product essential and does it fill a need or fulfill an existing desire for customers?
- Manage your own time effectively. Good time management doesn’t take time. If you are spending an entire afternoon planning your activities for the week, you’re missing the point. To make the shift, move from being a reactive person to a proactive person. Be more organized and less reactive. Here’s a simple action to avoid procrastination – touch it once. If you touch it, you have to do it.
Finally, learn how to close deals. Winning is not as important as finishing.
Sheevaun Moran is a business advisor, master coach, quantum energy thought leader and the founder of Energetic Solutions. She uses business principles with energetic techniques to help more than 25,000 entrepreneurs, CEOs and leaders bring instant focus and shifts to clarity, purpose, and profits.
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